Creativity for creativity’s sake can miss the mark. Every successful result starts with a strategy.
When you apply a spark to a solid strategy… watch out!
Browse through my published works to see what happens when communication strategy and creativity link together to create a lasting impression.
Category: Communication & Marketing Strategy
Client: Fanshawe College
I'm proud to have led the Fanshawe College Centre for Research & Innovation team in moving our annual student research showcase, Research & Innovation Day, to a fully-virtual model this year after COVID-19 forced the cancellation of our in-person event.
March 2020.
>> View the virtual display of the students' incredible award-winning works
Category: Design
Client: Fanshawe College
Poster design to promote event at Fanshawe College. Completed as employee of the College.
January, 2020
Category: Multimedia
Client: Musical Theatre Productions London
Edited a 30-second commercial to help Musical Theatre Productions promote JOSEPH AND THE AMAZING TECHNICOLOR DREAMCOAT.
January, 2020
Category: Multimedia
Client: Daya Counselling Centre
Daya Counselling Centre is raising funds for a capital campaign to move to a newer space in London. I created a short promotional video to support their "One Square Foot" initiative to support the campaign.
December, 2019
Category: Multimedia
Client: connecting South West Ontario
Filmed and edited a video for public and stakeholder education about the benefits of South West Ontario's integrated Electronic Health Record. Completed as employee of the organization.
October, 2019
Category: Multimedia
Client: connecting South West Ontario
Filmed and edited a video for public and stakeholder education about the benefits of South West Ontario's integrated Electronic Health Record. Completed as employee of the organization.
October, 2019
Category: Communications & Marketing Strategy
Client: IABC London
Developed the 2018-19 Annual Report for IABC London, showcasing the measurement of results against the chapter's strategic objectives for the year: including how the chapter grew its total audience size by 18.57% in one year. Completed as chapter president of IABC London.
September, 2019
> view the Annual Report online
Category: Media Relations
Client: IABC London
Wrote and coordinated media relations for the announcement of the awarding of IABC London's "Outstanding Communicator Award" for 2019. Through the effective use of an embargo, front-page coverage of the award was earned with The London Free Press. Completed during term as chapter President of IABC London.
June 2019
Category: Multimedia
Client: Musical Theatre Productions London
Edited a one-minute commercial to help Musical Theatre Productions launch its 2019-2020 theatre season.
August, 2019
Ready to apply a creative spark to your stratgy?
Andrew is ready to work with you to create a lasting impression.